Not alerts. Not data.
Answers.
Ripplewatch is the AI competitive intelligence analyst that's with you all the time, built right into Claude or ChatGPT. Ask what your competitors are doing and what it actually means for your deals; it reads their pricing, hiring, press, and product changes and scores it against your own positioning, ICP, and lost-deal reasons, no dashboard required.
$29/month plus usage you prepay for. Prefer a shared dashboard?
Quick answers
- What is Ripplewatch Connect?
- An AI competitive intelligence analyst that works inside Claude and other AI assistants over MCP. It watches your competitors' pricing, hiring, press and product changes, and scores each one against your positioning and your win/loss history.
- Who is it for?
- Product marketing, sales and revenue teams at B2B software companies that track a handful of competitors and want a straight answer when someone asks whether a competitor's move matters.
- How does it connect?
- Add https://www.ripplewatch.ai/api/mcp as a custom connector in Claude or another assistant that supports remote MCP servers, then sign in and approve. ChatGPT works through its developer mode, which is in beta.
- What does it cost?
- $29 a month plus usage you prepay for, starting at $50. Answers and each competitor you watch draw from that balance. The platform fee and any unused balance are refundable within 30 days.
Don't wait for the next update. Just ask.
Once you connect Ripplewatch, this is the conversation, right inside Claude or ChatGPT: scoped to your competitors, your positioning, and the last 90 days of signals.
The read is only as good as the analyst behind it. Here's the difference:
Generic monitoring tool
Northlane
Pricing / site change
Northlane raised its Growth plan from $149 to $199/mo
Price change detected on their /pricing page. No further detail provided.
Ripplewatch
Northlane
Pricing / site change
Northlane raised its Growth plan from $149 to $199/mo
This closes the gap between Northlane and your plan to just $25/mo. Northlane came up as the price comparison in 20 of your last 100 lost deals. Worth revisiting how you frame value at this price point, and reaching out to those lost deals given this change.
All features within the Growth plan are the same, outside of the new AI chat feature added across all SKUs.
How it works
STEP 1
Connect your context
In Claude or ChatGPT, tell it your positioning, your ICP, and why deals don't close and customers churn, not simply who direct competitors are.
STEP 2
An analyst reads every signal
News, pricing, job postings, funding, and sales-call mentions, checked against your context by an analyst that already knows your business, not a keyword scanner counting mentions.
STEP 3
You get the read, not a pile of alerts
Every competitor gets a Momentum score (Heating up, Steady, or Cooling) built from hiring, pricing, press, and product activity. Just ask for it.
Two ways to use Ripplewatch
Ripplewatch Connect is the most flexible way in: no dashboard, pay only for what you use. The Dashboard is one fixed price for a team that wants a shared view.
Ready to stop guessing what matters?
Connect Ripplewatch to Claude or ChatGPT and ask your first question in minutes.